AI Visitor Guide Sprint
A guided front door for complex organisations.
I build grounded AI guide systems that help visitors navigate complex websites, catalogues, services, archives and bodies of work.
The guide answers only from approved material, recommends one useful next step, and can send contextual enquiries to your team.
The problem
Your website contains value. Visitors still get lost.
Many organisations are not short of content. They are short of a clear first conversation.
The programme, services, archive, catalogue, workshops, opportunities, venue hire, access information and contact routes may all exist — but people do not always know which door to open.
You need this if people understand what you do only after a twenty-minute conversation.
Who it is for
Organisations with too many useful doors.
A good fit is any organisation where visitors arrive with half-formed questions and need help finding the right next step.
Arts organisations, CICs, charities, festivals, creative venues, training providers, archives, catalogues, artist estates, specialist businesses and public-facing services can all benefit from a guide that knows the shape of the material.
The system
Not a generic chatbot. A grounded guide.
The guide is built around a curated corpus of approved material: pages, service descriptions, FAQs, project notes, event information, archive summaries, catalogue entries or carefully edited internal text.
It is instructed to stay inside that material, ask clarifying questions where needed, and recommend one useful next place rather than overwhelming people with everything at once.
Process
From messy material to working guide.
The sprint starts by defining who the guide is for, what it should know, what it must not claim, and what counts as a useful next step.
I then structure the corpus, build the guide interface, connect the model through a server-side proxy, shape the behaviour, test the answers, and set up contextual enquiry capture where needed.
The result is a working public guide, not just a strategy document.
Price
A focused build, then a guide that stays alive.
A typical first AI Visitor Guide is $7,000, delivered as an 8–10 day sprint. That covers scoping, corpus preparation, the guide interface, grounded prompting, server-side setup, enquiry flow, testing and launch.
The guide runs on your own AI account, so usage is billed directly to you and stays under your control. I wire this up during the build — you keep it topped up, you own it.
After launch, a care plan from $150/month keeps the corpus current as your programme changes, keeps the guide accurate and monitored, and sends you a short monthly summary of what visitors actually asked.
A guide that is not kept current will start sending people to things that have ended. Care keeps it trustworthy.
Bigger archives, multiple departments, admin tooling or deeper integrations can be scoped separately.
Working example
Built first for Godden Interactive.
I built the first version for my own site because my work spans web systems, music, film, writing, AI fiction, browser instruments and interactive builds.
Instead of forcing visitors to understand the whole map, the guide lets them ask why they are there and points them to one useful next place.
Contact
Bring the confusing website.
Send me your organisation’s site and a few lines about what visitors struggle to find. I’ll tell you whether an AI Visitor Guide Sprint is a good fit.
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